Have you heard the term responsive or mobile-friendly website? I am sure you do but didn’t give focus on it because you might not know how important it is for your website and business.

In this article, you’ll get a detailed knowledge of having a mobile website. How to make a mobile-friendly website? And why is it necessary to have a mobile-friendly website?

Today we are living in a smart world where everything is digitalized. Continuous technological advancements make everything easily available and accessible at your fingertips.

The world’s maximum population use their smartphone for web surfing, that is the reason many site owners start paying attention to building a mobile-friendly website for their business.

And I must it is the best step to take for your business. If you want to see the real growth of your business, your website needs to be completely mobile friendly.

Still, confused about the mobile-friendly website? Let’s discuss this in more detail and what are the essential steps you need to give focus on building a mobile-friendly website?

What Are Mobile-Friendly Websites?

A mobile-friendly website is a site designed, optimized and developed for users so that they can easily access your website on their mobile devices. It is essential when your regular website shrinks down on mobile devices.

According to the Global System for Mobile Communications (GSMA) there are 5.17 billion people that have mobile devices all over the globe. This means that 66.77% of the world's population has mobile phones. Click To Tweet

This survey shows the high demand for mobile devices also implies how much it is important to have a mobile-friendly website.

Because most of the population uses their smartphone for web browsing. It helps you to build trust and integrity with your customers.

Let’s take a look on some of the advantages of having a mobile-friendly website:

Provides impressive user experience

• Higher sales and conversion rate
• Makes your website future-ready
• Give better user experience to your users
• Cost-effective and flexible than app development

Why Do You Need To Have a Mobile-Friendly Website?

Just having a website is not important until it is not optimized for all devices like phones and tablets. It simply means your website should be mobile-friendly if you want to be competitive in today’s market.

But if you already have, and still not getting any positive response from users than you need to check if your website is mobile-friendly or not. There are different tools available for this but I am giving you the one which I am using and it is the Google Mobile-Friendly Test tool.

You can check the mobile-friendliness of your website with this tool (Google Mobile-Friendly Test). Just copy the URL of your website and paste it into the tool, that is all you need to do. The reason why I am saying to check your website is very simple, the more your site performs well on every device, the more users will come on your website.

In the fourth quarter of 2019 only mobile devices (excluding tablets) generated 52.6% of global website traffic. According to recent studies in January 2019 around 404 billion people are active internet users, Mobile internet has increased by 504% in daily media consumption since 2011.

Here are some important reasons for which provides you a clear picture of having a mobile-friendly website:

1. It Helps You to Build Credibility Among Users

Credibility is the first thing you need to build among users. If you want to run a successful online business, you have to provide what your customers ask for.

You need to give focus on their requirements and according to today’s modern world, they need everything on their fingertips so that they can easily browse the web on their mobile devices.

2. High In Demand

Today mobile is the easiest access for online information. And if your site is not responsive on mobile or other devices, the user immediately become irritate and quickly leave your site.

It is a fact that mobile devices exceed the number of searches on a desktop and up to 60% of internet traffic comes from mobile devices. If you compare desktop online users then you’ll find your website is browsed more by mobile users.

3. Boost Your Visibility

It is one of the best things about having a mobile-friendly website. Responsive sites make online sharing more simple so that your website visitors can make more sharing on their social platforms.

Having a mobile-friendly website always matters in regards to reaching a wider audience and building a large amount of customer base.

Suggested Read: – How to Promote Your Business Online and Get More Clients

4. Provide Better Browing Experience

A responsive site provides a better browsing experience for your users. It provides your website visitor visually appealing and smooth browsing experience.

Also, make website navigation intuitive and simple, provide ease in sharing content, increase the speed of your site and make website text easy to read and easily fits on the small screen.

5. Increase User’s Trust

Having a responsive website is the best way to gain your user trust because more than 57% of the online users won’t recommend a website that is poorly designed and doesn’t support all devices.

As I have mentioned above, we live in a digital world where the user needs everything on their fingertips. And if you fail to provide them that ease they will never come to your website.

How To Make A Mobile-Friendly Website

#1 Use Responsive Theme

The first step you need to take for making a mobile responsive website is to choose a responsive theme. A responsive design or theme refers to the feel and the look of your website so that it automatically adapts to the device that your visitors are using.

The best thing about using a responsive theme is that it automatically reshapes the layout, text, and images of your website and other devices.

This means your website will look equally on tablets, desktops and mobile devices and automatically adjust itself to the user’s screen size. You can also check if your website is responsive or not by resizing the window in which you are viewing your website.

Suggested Read: – What is Responsive Website Design? And Why Your Website Needs It?

#2 Make Your Forms Short

Focus on all the different forms you have built on your website. If you are asking your visitors for a lot of information then it might not be an effective approach.

Rather than changing the design of your forms, you need to keep your forms short. So that users can easily access them on every device.

#3 Use Large Font

You have to use large fonts while making a responsive website for your business. Because reading on a small screen is a bit harder if the fonts are tiny.

When you are making a responsive or mobile-friendly website, you need to use a font size at least 14px on your webpages. But you need to check out if going bigger could be better, It depends on the design and your requirement.

#4 Use Simple Design

The selection of designs is the main part while making a mobile-friendly website. Mobile users always prefer simple website designs. If you are using heavy or complex design than the things might get complicated and your website becomes slow on mobile devices.

Simple designs also make it easy to pay attention to the content that you want to see by the users. Mobile users commonly have notoriously short attention spans and keeping things simple can be more beneficial than investing your time and money in a complex and elaborate theme.

Suggested Read: – Why Do You Need a Professional Web Designer?

#5 Media Queries

Media Queries is the content that you are delivering to a user. It is a famous technique for delivering a tailored style sheet to different devices. It allows you to ask a device what size it is rather than directly display things.

Media queries are the main part of most mobile-friendly websites, but one thing you need to be sure that the system is properly configured for all devices.

#6 Compress Your CSS And Images

Speed matters a lot when it comes to building a mobile-friendly website. The more your site takes time in loading the more rapidly your customers leave your site.

A large amount of data can be the main reason for the slow loading speed of your website. You need to compress everything that takes up a lot of space and slow down your websites, like your CSS and high-resolution images.

#7 Use Percentages (CSS)

All HTML elements have some kind of width assigned to them. If you make a right-click on any element on a website page and then choose “inspect element” you will see a panel come up.

And if you make a click on an element which is located in the left window of the panel than the corresponding CSS values will be displayed in the right window.

You can set this value in terms of pixels or a percentage. When you assign 50% as a value, that tells your browser to make that element 50% of the width of the screen.

It is a great thing because if a user’s screen is smaller than that section can shrink to fit half the screen, which makes things looking how they need to.

#8 Remove Pop-Ups

Pop-ups are the most annoying thing for every user and also they are one of the main reasons that hinder the user experience. The biggest issue with pop-ups on mobile devices is that it is very hard to close them and this is very annoying for users.

Sometimes user tries to zoom in to close button to make it easier to tap, but then your screen’s dimensions get messed up as well. But you can get rid of this issue.

You can make your forms as simple as possible so that the user can easily fill out the details and can make them easily close. Or another best thing you can do, only use pop-ups when a visitor clicks.

#9 Focus on Speed

It doesn’t matter what changes you are doing on your website but one thing you need to give focus on its speed. It is one of the main cause which makes users leave your site.

A recent search shows that most of the people will abandon a mobile website because of its slow speed. You won’t believe that the average website speed limit is less than three seconds.

To increase the speed of your website, you need to remove heavy images, videos and unnecessary content from your website. The more your website is simply the faster it will load and the higher conversion you’ ll get.

Suggested Read: – How To Increase WordPress Website Speed And Performance

Final Words

Getting traffic for your website is not that much tough just work smartly and make your website mobile-friendly for users. There are very small steps you need to take for making your website mobile-friendly.

And in this blog post, I have mentioned every essential point, which will help you to know how to make a mobile-friendly website so stop thinking much. Just take an initiative and start making your website responsive for users.

It not only help you generate more traffic on the website but also helps you to build a trustable bond with users. I have introduced every important step which helps you make your website mobile-friendly so that your users can easily use it on their devices.